One Month Retention Rate

Year End Reporting 2025

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Summary: This line chart shows the one month retention rate over time, calculated separately for men and women. The X-axis represents the event date. The Y-axis shows the retention rate percentage, calculated as the count of first-time users who came back within 4 weeks divided by the total count of first-time users for that event date. The retention rate is calculated separately for each gender per event date.